The Visionaries Behind Better Chem
Dedication. Expertise. Passion.
CEO
Dulce M Delatorre

We at Better Chem Products Inc are very proud to have Dulce M Delatorre as our CEO. With a background in business, Dulce has a solid foundation and the experience to be in charge of all company operations, which includes overseeing research and development, overseeing manufacturing, overseeing sales, and overseeing marketing. Dulce is a hard worker who is committed to driving innovation, making sure that her customers are satisfied, and to fostering a positive and inclusive workplace culture. Dulce is an active member of the community, and she has been known to volunteer for charitable events. Outside of work, she loves to spend time with her family and participate in outdoor activities such as hiking and off roading. As a company and community, we are truly lucky to have such a wonderful person as our CEO. She is an inspiration to everyone who works for Better Chem.
Chief Operating Officer
Tony Delatorre

Better Chem Products Inc. is pleased to have Tony Delatorre as our Chief Operating Officer. Tony is a seasoned executive with extensive experience in streamlining operations and maximizing efficiency. He has a proven track record of success in leading cross-functional teams and implementing strategic initiatives.Tony's expertise, strong work ethic, and collaborative spirit make him an invaluable addition to our team. His passion for achieving results aligns perfectly with our commitment to continuous improvement. With Tony's leadership, Better Chem Products Inc. is poised to further its mission of revolutionizing and leading the chemical industry with innovative, cutting-edge solutions. Beyond his professional accomplishments Tony is a dedicated family man and enjoys extreme outdoor sports.
Director
Adilene Figueroa

We would like to introduce Adilene Figueroa, our new director at Better Chem Products Inc. With a strong background in business, Adilene is pursuing her degree at Stanislaus State University while also working to benefit and advance our company. As an honors alumnus, Adilene has a strong understanding of how to properly run a business to maximize efficiency and productivity. We are thrilled to add such a hard-working, bright, and talented young woman to our team. Please join us in welcoming her! During her personal time she enjoys spending family time and working on a healthy lifestyle at the gym.
Head of Inventory
Christopher Gutierrez

Better Chem Products Inc. is happy to announce that Christopher Gutierrez is now in charge of our inventory department. As a new member of the BCPI family, Chris’s main responsibility will be maintaining accurate inventory numbers across all of our locations. He will also be responsible for overseeing all local deliveries and calibration inspections of our pump systems to ensure everything is up to part. We are excited to have Chris on our team and know that he will make a great addition to our company.
Head of Sales
Elizabeth Cabrera

We are absolutely thrilled to have Elizabeth Cabrera on our sales team here at Better Chem Products, Inc. Her dedication to our company, her colleagues, and our clients is admirable. Elizabeth has an impeccable work ethic and dedication to excellence. She is also a valued member of our sales team. At Better Chem Products, Inc., one of our core values is building meaningful relationships with each other, our clients, and the community. Elizabeth embraces this value. Because of this, she is an invaluable asset to our company. Elizabeth strives to make sure that each of her clients feels like they are her only client. Her client satisfaction is an absolute top priority.. On top of being a caring and friendly colleague, Elizabeth also goes above and beyond to exceed expectations. She has a passion for her work and an impressive aptitude for sales.